Cementing itself as the preeminent host hotel of festival weekend, The Downtown Grand Hotel & Casino and Life is Beautiful Music & Art Festival announce three exclusive concerts during the official daytime, rooftop pool parties at the Citrus Grand Pool Deck featuring live performances by Life is Beautiful artists ELDERBROOK, SIR SLY, and COLD WAR KIDS, September 21-23. Festivalgoers interested in attending the daytime celebrations can RSVP here.
Grammy-nominated producer ELDERBOOK will ignite the Citrus stage on Friday by treating fans to a preview of his festival performance and an electronic mashup of hits including “Could” and “Cola.”
Fronted by vocalist Landon Jacobs, the weekend heats up with a Saturday takeover of atmospheric pop sensation SIR SLY, who look to give fans an encore performance of their Life is Beautiful debut from the night before. Rounding out the exclusive pool party concerts will be a soul-tinged rock performance by COLD WAR KIDS on Sunday. With hits that include “Louder Than Ever” and “First,” this Long Beach indie-rock collective is widely known for their passionate live shows and dynamic stage presence.
"We are thrilled to once again partner with Life is Beautiful as the official host hotel and welcome festivalgoers to our exclusive pool parties to kick off each day,” said Downtown Grand Hotel & Casino general manager Kevin Glass. “Much like the Downtown Grand, Life is Beautiful has a long-standing commitment to local music and arts, which helped to define this organic collaboration. This festival experience is all about creating moments that will live with guests well beyond the weekend and these three concerts, paired with our total property experience, aim to do just that.”
Sept 21 / FRIDAY
Sept 22 / SATURDAY
Sept 23 / SUNDAY
COLD WAR KIDS
With doors opening at 10 a.m., Citrus will offer poolside partygoers food and drink specials as well as access to cabana packages throughout the weekend. Tickets to pool parties are limited and will be on a first-come, first-serve basis. RSVP required for ticket opportunity but does not guarantee entry. Attendees must show eventbrite ticket at the door for first-come, first-serve, entry advantage. All entry based on occupancy. Events are 21+ over.